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Meet the Founder


My love for cacao; one of the most nutrient-dense foods on the planet and my love for all things chocolatey led me to start ‘Before Chocolate’.  Like many people I enjoy my daily indulgent treats.

It wasn’t until I started working closely with some of the world’s best producers of cacao that my eyes were opened to how chocolate should be enjoyed – as close to its natural state as possible. I wanted to take chocolate back to its origins, to a time before it was spoilt by countless artificial additives and flavourings.  From here was born our first range of products; delicious vegan chocolate made from only the highest quality natural ingredients that are organic, allergen free and ethically sourced.  The result is a taste experience that is wonderfully rich and flavourful, but with far less sugar than regular chocolate.

I can’t wait for you to experience it for yourself, knowing that you will enjoy something indulgent, made entirely from simple, clean, and natural ingredients.

I have always loved chocolate, now I love it even more.